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In partnership with Madison CollegeFoundational EntrepreneurshipComing soon · Primavera 2027 · fechas por confirmar

Introduction to Entrepreneurship

Take the first step toward your own business.

Explore your business ideas and learn the foundations of planning, launching, and managing a business through practical classes in Spanish.

Register here(608) 310-4573
  • What entrepreneurship isAnd its impact on our economy.
  • Generate business ideasTechniques to find and shape your idea.
  • Solve business problemsStrategies for the challenges of a business.
  • Test if your idea is viableKnow whether your business idea can work.

Introduction to Entrepreneurship

Class details

  • Enrollment Requirements

    Are you eligible?

    The course is for anyone who wants to start or strengthen a business.

    • Take the classes in Spanish.
    • Any stage works: an idea, a launch in preparation or a business already running.
    • To receive the college credits, you also enroll at Madison College.

  • Tuition and Fees

    What does it cost?

    Freethe whole course

    Includes

    • 8 weeks of in-person classes
    • A Madison College digital badge when you complete the course

  • Schedule and Format

    How do classes work?

    • Tuesdays and ThursdaysJanuary 26 – March 18, 2027 (tentative).
    • 5:30 – 8:30 p.m.Two evenings a week for 8 weeks.
    • In personLatino Academy, 2909 Landmark Pl., Madison.
    • In SpanishClasses and materials in Spanish.

  • Madison College credit

    Earn college credit while you plan your business.

    Introduction to Entrepreneurship is an articulated course with Madison College (Intro to Entrepreneurship · Articulation).

    • 3 academic creditsWith Madison College.
    • A digital badgeIt certifies the knowledge and skills you gain in the course.
    • Credit for what you learnedAfter enrolling at Madison College, you can receive credit for this course.
    WithMadison College

  • Your project

    Finish with a plan made for your stage.

    Each participant completes a useful deliverable suited to where their business is today.

    • Validate an ideaFind out whether your business idea can work.
    • Plan a launchGet ready to open your business.
    • Improve your businessStrengthen a business you already run.

  • Course topics

    The topics business owners ask for most.

    The 2027 course focuses on the practical side of running a business.

    • Finances and pricingCosts, budgets and how to set your prices.
    • Marketing and customersHow to attract and keep customers.
    • Legal requirementsLicenses and permits for your business.
    • Operations, growth and your planManage and grow your business, with a business plan or an action plan.

  • Summer bootcamps

    Short, focused bootcamps in the summer.

    Optional add-on workshops on a single topic, such as pricing and costs or marketing. Tentative dates, to be confirmed.

    • May 22–23, 20278:00 a.m. – 1:30 p.m. (tentative)
    • July 10–11, 20278:00 a.m. – 1:30 p.m. (tentative)

Before you start

Your path to start classes

Register here(608) 310-4573
  1. Register.Complete the registration form to save your place.
  2. Take the 8-week course.Two evenings a week, in person and in Spanish.
  3. Build your project.A deliverable for your stage: validate an idea, plan a launch or improve your business.
  4. When the course endsWhen you complete the course you earn 3 academic credits with Madison College and a digital badge that certifies your knowledge and skills.

Your idea, your plan, your business

From an idea to a business you can launch.

This free course in Spanish gives you the essential knowledge and skills to choose, plan and launch your own business. Latino Academy offers it in partnership with Madison College.

You will learn what entrepreneurship is and its impact on our economy, techniques to generate business ideas, strategies to solve problems in a business, and how to evaluate whether your business idea is viable.

Whether you are still exploring an idea, getting ready to launch or already running a business, you finish the course with a practical deliverable for your own next step.

Practical classes in Spanish, with a project built around your own business.

Real stories · Foundational Entrepreneurship

New beginnings, in their own words

See all stories

Take the first step today

Your business starts with a first step.

Register to save your place. Questions? Call (608) 513-1332 or write to sherly@latinoacademywi.org.

Register hereAsk about this program

Get in touch

  • Call us

    Reach out through our main line for personalized support.

    (608) 310-4573

  • Visit us

    Drop by during our business hours for support.

    2909 Landmark Place, Suite #101 and 203
    Madison, WI 53713

    View route

  • Write to us

    Tell us what you need and a person on our team will reply.

    Send us a message

  • Opening hours

    Drop by during our business hours for support.

    Monday—Friday9:00 am - 5:00 pm